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Here are links to a bunch of digital marketing tools I think are pretty useful for journalists. Let me know if you think I should add something to the list.

  • Hootsuite
  • twXplorer – A useful way to search Twitter.
  • How to search Twitter by Geolocation
  • TimelineJS – A free tool to allow for the creation of interaction timelines
  • StorymapJS – A free tool for the creation of interactive storytelling maps
  • JuxtaposeJS – A free and easy tool to create photo comparison sliders
  • ThingLink – Tool that allows you to essentially make images and video interactive by adding a clickable multimedia layer.
  • Various mobile apps from Adobe (especially Capture CC, Comp CC, Illustrator Draw, Photoshop Mix, Photoshop Fix, and Premiere Clip).
    • Look at Adobe Spark, which has three tools (Spark Page, Spark Video, and Spark Post. Spark Page is used to package web content. Video is used to create animated videos with narration. And Spark Post is a great tool to quickly design social media content.)
  • Canva – easy to use design tool, especially useful for designing social posts